08.06.08
The Secret to Successful Shopping - Have Direction!
The key to a successful shopping trip is having direction. Know what you’re looking for in order to shop with precision. When working as a stylist, I always know what look I am trying to achieve for a photo shoot, movie premiere, or commercial. I get a brief from the art director or from a client’s publicist and that sets me in the right direction. The brief will help me figure out if the look should be sweet, edgy, funny, etc. Obviously different designers would be used for each look. For example, you’d never use out Dolce & Gabbana for a sweet look…only the most sexy.
The same can work for you when you’re out shopping on your own. What look are you trying to achieve? How do you want people to think of you? Remember you? Seek out those stores and designers that will help convey that image. If you ever need any guidance or specific stores/designers for a look, you can always call me, your personal stylist, and I will give you a list to work with. Happy shopping!